Understanding entrepreneurship: Definition, importance, and types
Historical overview of successful young entrepreneurs
Ideation and brainstorming: Generating business ideas
Market research basics: Identifying target audience and market demand

Writing a business plan: Structure and key components
SWOT analysis: Assessing strengths, weaknesses, opportunities, and threats
Financial planning: Budgeting, forecasting, and managing finances
Legal and regulatory considerations for young entrepreneurs

Fundamentals of marketing: Product, price, place, and promotion (4Ps)
Digital marketing essentials: Social media, SEO, email marketing
Creating impressive content using AI and Canva
Building a strong brand: Brand identity, values, and customer loyalty
Creating a marketing plan: Strategies and tactics for business growth

Creating a No-Code website
What is MVP
Different tech stacks and terminologies

Sales techniques and strategies: Sales funnels, closing deals, and negotiation skills
Customer relationship management: Building and maintaining customer relationships
Providing exceptional customer service: Handling complaints, feedback, and reviews
Ethical considerations in sales and customer service

Scaling a business: Expansion strategies, franchising, and partnerships
Social and environmental responsibility: Sustainability practices in business
Financial management for growth: Investments, funding options, and managing cash flow
Pitching your business: Creating a compelling business pitch for investors

Tools which can be used to save time and enhance output

Each student/team presents their business startup simulation to the class, covering all aspects of their business plan.
Teams will receive feedback from both peers and instructors, fostering a learning environment.